Commercial Dance Unit | Music Videos, Advertising & Dance Careers Lesson

ntroduce your students to the exciting world of commercial dance with this engaging, ready-to-teach unit! Students will explore how dance is used in music videos, commercials, movies, concerts, award shows, and advertising while learning about careers in the commercial dance industry. Through interactive discussions, guided notes, and creative projects, students discover what it takes to succeed as a professional commercial dancer and how movement helps tell stories, build brands, and entertain audiences. The unit concludes with two project options—a music video choreography project or a dance commercial project—allowing students to apply their knowledge in a creative, real-world setting. An editable Canva template is also included so you can customize the materials to fit your classroom.

What's Included

• Teacher discussion guide
• Editable PowerPoint presentation
• Student guided worksheet
• Music video project
• Dance commercial project
• Student planning worksheets
• Project outlines
• Project grading rubric
• Printable PDF
• Editable Canva templates

Students Will Learn

• What commercial dance is
• Where commercial dance is found in today's entertainment industry
• Characteristics of commercial jazz
• Careers in commercial dance
• Differences between the Los Angeles and New York commercial dance industries
• How dance is used in advertising and music videos
• Choreography for camera and live performance
• Performance quality and audience engagement

Perfect For

• Middle School Dance
• High School Dance
• Dance Appreciation
• Commercial Dance Units
• Jazz Classes
• CTE Arts Programs
• Fine Arts Electives
• End-of-Unit Projects
• Substitute Lesson Plans

Why Teachers Love It

This unit goes beyond simply teaching commercial dance vocabulary by giving students the opportunity to apply their learning through authentic creative projects. With ready-to-use lessons, editable Canva templates, guided worksheets, and built-in assessment tools, teachers can confidently introduce commercial dance while encouraging creativity, collaboration, and critical thinking. The flexible project options allow students to explore both choreography and marketing concepts in an engaging, real-world context.

Digital Download

This is a digital download. No physical product will be shipped.